Rose Taxi’s is a taxi service that started in 1934, however there is very little brand awareness around this service. The lack of awareness and brand advancement made it hard for the service to stay in business and attract new customers, apart from the regular brand loyal consumers. We created a mobile app to make the process of ordering a taxi and traveling with Roses easier and more user-friendly.

This helped give Roses Taxi a leg-up in the current private taxi business.